Thursday, September 24, 2009

Welcome to my Blog

I started this blog as a vehicle to share marketing learnings and experiences with my current and former colleagues, students and clients.  The blog will also carry occasional rants or whinings about the day-to-day stuff that goes on in Beacon Marketing Group, Inc., a business dedicated to solving marketing problems for our clients.  While we love our clients --  and without them we wouldn't have stayed in business for seventeen years -- sometimes they are the problem.  In those instances, I will try to not shoot myself or my company in the foot, but I will point 0ut some really poor decisions that can serve as examples of what not to do. 

Hopefully, we can get some discussions started around the posting topics.   I value others' opinions, especially those that have facts to back them up -- even if they don't always agree with mine.  


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